
Hi everyone, I’m Amy from Brax Jewelers,
As we welcome this new season, I want to invite you into my home as we celebrate this first day of spring, Nowruz, with you by showing you my haft seen and sharing some of our traditions. The haft seen is a beautiful table decorated with seven items. Each item begins with the letter ’s’ and is a symbol of spring and renewal- some of the items that we prepare are:
Seeb (apple), representing beauty
Seer (garlic), representing good health
Serkeh (vinegar), representing patience
Sonbol (hyacinth), representing spring
Samanu (sweet pudding), representing fertility
Sabzeh (sprouts), representing rebirth
Sekeh (coins), representing prosperity
Since Nowruz is all about family and getting together, during this wonderful celebration, many celebrate with an array of different activities. First, we start with an evening of jumping over fires called charshambe Sori. We then proceed with the wearing of all new clothes and visiting with family and friends, called eid deedani. We finish the 13 days of festivities with a full day celebration at the park called sizda bedar. I also like to incorporate the Nowruz celebrations into our store by setting up a small haft seen and putting out fresh flowers to represent the coming of spring. As for our customers, during the month of March, we’re going to have a lot of amazing deals because one of the things about Persians is that they love deals. So, we want to make sure you are getting great deals during this special month. Shop the greatest prices with our Spring Specials, I wish you all a very happy and prosperous Persian New Year. May your beautiful smile be the reason for others' happiness this year. Spread your joy and happiness to everyone around you.
Shop Spring Specials Here!